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Marketing & Communications Manager – Dutch & English

By May 23, 2022 No Comments



Netherlands: Amsterdam
€ 4000 – € 7000 Monthly
English (Fluent)
Dutch (Fluent)
Hiring type:
Company hire
Start date:
Job ref.:
Yordan Etov
+31 (0)70 311 7822


Our client, a tourism marketing organisation supporting the South African government, is currently looking for a Marketing and Communications Manager to join their team in Amsterdam.

The Marketing and Communications role is responsible for developing the marketing and communications strategies for the hub, aligned to the global brand and trade strategy, ensuring management and implementation thereof.

Job Profile for Marketing and Communications Manager
Responsibilities will include but not be limited to:

  • Develop a comprehensive marketing and communications strategy and result plan for the hub, in consultation with the Hub Head, and in conjunction with the Regional Brand Manager and PR Specialist
  • Manage, collaborate, and supervise a team of people from various agencies in the hub to ensure integrated agency workings, insuring home office involvement
  • Prepare all project briefs in collaboration with the Regional Brand Manager in line with approved business plan objectives and budgets per hub country
  • Monitor and analyse all media campaigns weekly to ensure that objectives and targets are being achieved and that all media campaigns are executed within the specified timeframes
  • Manage and evaluate all agencies, and supervise the delivery of their work
  • Develop and optimise an integrated traditional and digital media schedule together with the Regional Brand Manager per country based on approved budgets (annually)
  • Monitor competitors marketing activity and react where necessary
  • Identify and negotiate strategic media partnerships with regional Media Groups
  • Monitor and research media coverage received per country hubs based on media engagements
  • Create a Media Influencers database and establish strong relationships with key influencers for positive media coverage
  • Identify potential media opportunities (internal and external) and develop a calendar that highlights the events and the action required
  • Create and publish new content pieces/articles/posts/blogs including videos on the websites and social media platforms in line with the global strategy
  • Increase website traffic, social media followers, and engagement through a mix of online and offline marketing and promotional initiatives
  • Monitor and respond to customer engagement to ensure that the company builds and maintains a strong online brand reputation
  • Manage individual and team performance and the financial management and reporting

Candidate Profile for Marketing and Communications Manager

  • Must be fluent in Dutch and English, both written and spoken
  • Bachelor’s Degree in Marketing/Communications/PR or equivalent
  • Minimum 5 years of working experience in the Marketing and Communications, or Public Relations area
  • Strong digital marketing experience
  • Experience in tourism/travel is advantageous
  • Relevant legislation and regulatory requirements knowledge, Protection of Personal Information Act (POPI Act), Public Finance Management Act (PFMA)
  • Treasury Regulations and Frameworks on performance information and strategic plans
  • Working knowledge in negotiation, project management, financial management, people management, and relevant language appropriate to hub needs
  • Possess analytical, communication creative, decision-making, interpersonal and organisational skills
  • Creative thinker and a team player

What Our Client Offers

  • 25 vacation days
  • Pension plan
  • Medical contribution
  • Hybrid working environment
  • Great team and company vibe
  • Possibility to grow internally
  • 10% annual bonus (based on performance)

Already imagine yourself in this position? To make the first step, click Apply or email us your CV at cv@bluelynx.com


Reference and diploma checks are a standard part of the Blue Lynx recruitment procedure. Candidates are requested to provide these details in their application.
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Kind regards, The Blue Lynx Team