All categoriesMarketing/Communication

Spare Parts Marketing Manager – English

By May 23, 2022 No Comments



Netherlands: Almere
Depends on experience
English (Fluent)
Hiring type:
Company hire
1 year with view to extension
Start date:
Job ref.:
Loreta Edgaryan
+31 (0)70 311 7822


Our prestigious client, a fast-growing global leader in industrial construction machinery throughout Europe and Asia, is looking for a Spare Parts Marketing Manager to join their existing international team in Almere.

Our client is currently growing their sales territories. Due to this, they are expanding their logistics team to handle the increasing volume of work at the Almere office and warehouse.

The Spare Parts Marketing Manager will report to the General Manager and the Spare Parts Department. This position plays a significant role in developing the client’s spare parts business and helps grow the company’s dealers after-sales support capabilities.

Job Profile for Spare Parts Marketing Manager
Responsibilities will include but not be limited to:

  • Set and propose annual parts sales target and action plan by region, develop and plan sales promotional campaigns based on data-driven analysis
  • Lead and motivate regional parts sales representatives and help them to achieve their targets
  • Collect and analyse market price levels by part categories and stay competitive to expand sales
  • Promote strategic local parts sourcing to improve parts sales
  • Clarify improvement areas of the Parts business by using SWOT and develop sales and marketing strategies
  • Evaluate performance of parts operations with Key Performance Indicator (KPI) management and make periodical report
  • Manage spare parts account receivable
  • Propose and execution for systematisation to improve the work process of parts operations
  • Work very closely with the Brand Marketing team to make the parts promotional materials to the sales channels
  • Cooperate with dealers, suppliers and Area Business managers to solve spare parts issues in a timely manner and take action to prevent further problems and promote spare parts revenue
  • Work in close collaboration with Product Support department to minimise machine downtime and settle parts technical issues
  • Manage efficient parts inventory levels throughout the supply chain, and also make inventory recommendations to optimise dealer inventory levels

Candidate Profile for Spare Parts Marketing Manager

  • Must be fluent in English, both written and spoken. Fluency in German, French and Italian languages is advantageous
  • Must have a University degree equivalent
  • 3+ years of experience in leading and managing teams
  • 10+ years of Machinery or Automotive (or similar) Parts Sales and Marketing, Parts Inventory Management, Customer Support experience
  • Have a good understanding of mechanical products and market requirements
  • Able to communicate internally and externally with people who have a different cultural background
  • Possess deep understanding of Incoterms and the full logistics process
  • Computer skills and operation experience of SAP is a plus
  • Must have strong analytical skills
  • Have global perspective and good storytelling skills
  • Flexible to travel in and out of Europe for dealer visits

What does our client offer?

  • Travel costs reimbursement
  • 25 vacation days per year based on full-time hours
  • A challenging position in a multi-cultural and international company
  • Pension plan
  • Performance-based bonus
  • An additional compulsory annual bonus
  • Training sections
  • Opportunity to travel for events around Europe

Already imagine yourself in this position? To make the first step, click Apply or email us your CV at cv@bluelynx.com.


Reference and diploma checks are a standard part of the Blue Lynx recruitment procedure. Candidates are requested to provide these details in their application.
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Kind regards, The Blue Lynx Team